Why Risk Matters: Deriving Profit by Knowing the Unknown
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چکیده
This white paper discusses risk and risk management from a nontraditional viewpoint. It argues that the most critical aspect of risk management is an organization’s ability to understand and identify various kinds of risk that it faces. Further, the paper posits that this understanding of types of risk is even more important than the organization’s formal financial or operational plans, or traditional corporate strategies designed to identify and eliminate those risks through corrective measures or mitigate their negative effects.
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